Your shortcut for getting to a shortlist.

Don't present a name with a conflict. Clear a high volume of potential names for their legal viability quickly, so no conflicts ever make it to client.

Get a demo

Conflict-proof your names with Haloo

Clear hundreds of names instantly

Haloo's deep AI tools help you move through a long list of names quickly—so you can move forward with the best available options for your clients.

Only show what clients can own

Spot potential conflicts early on with our instant comprehensive searches and built-in risk ratings. Saves you the embarrassment, and your clients the heartbreak.

Do it all in one place

With instant trademark search, common law search, and comprehensive reporting in one easy-to-use platform, you can spend more time ideating, and less time vetting.

In 20 years of naming, Haloo is the first solution I’ve seen that actually takes into account the needs of people who develop names for a living.

Caitlin Barrett
Founder, WildGeese Studio

Clear hundreds of names instantly

Haloo's deep AI tools help you move through a long list of names quickly—so you can move forward with the best available options for your clients.

Only show what clients can own

Spot potential conflicts early on with our instant comprehensive searches and built-in risk ratings. Saves you the embarrassment, and your clients the heartbreak.

Do it all in one place

With instant trademark search, common law search, and comprehensive reporting in one easy-to-use platform, you can spend more time ideating, and less time vetting.

In 20 years of naming, Haloo is the first solution I’ve seen that actually takes into account the needs of people who develop names for a living.

Caitlin Barrett
Founder, WildGeese Studio

Here's how Haloo will transform the way you work.

Common Law

See more web sources than ever in one deep dive

Efficient Workflow Tools

Set your search once. Explore unlimited names.

Global Trademark Screening

The world's trademark data at your fingertips

Instant Comprehensive Search

Comb through your list with lawyer-quality results

Here's how Haloo will transform the way you work.

Common Law

See more web sources than ever in one deep dive

Efficient Workflow Tools

Set your search once. Explore unlimited names.

Global Trademark Screening

The world's trademark data at your fingertips

Instant Comprehensive Search

Comb through your list with lawyer-quality results

Additional Features

Direct Lookup

Find the exact information you need for business intelligence and trademark research.
AI-Powered Risk Rating

Quickly identify potential conflicts in your list of names with our built-in risk assessment.
Effortless Reporting

Create customized professional reports that are intuitive and client-ready.
Goods/Services Selection

Let AI identify the right goods/services categories and Nice classes for you.
Collaborative Workflow

Work with your whole team in one easy-to-use, easy-to-learn platform.
Expert Guidance

Get support from a team of TM attorneys and research specialists with on average 10+ years of experience.

We're always evolving

Here's a preview of what we're working on.

Generative AI

Expedite your work with new AI features, from semantic search to templates.

Common Law Plus

Dig into premium common law sources, like Mintel's Global New Product Database.

Haloo Naming

Get to great names faster with AI that helps you ideate, iterate, and refine.

We're always evolving

Here's a preview of what we're working on.

Generative AI

Expedite your work with new AI features, from semantic search to templates.

Common Law Plus

Dig into premium common law sources, like Mintel's Global New Product Database.

Haloo Naming

Get to great names faster with AI that helps you ideate, iterate, and refine.

FAQ

Not at all. Unlike our clunky competitors—we won't name names—we're easy to set up and easy to use. If anything comes up along the way, our expert team is here to provide training and customer support.
Not at all. In fact, many of our current clients are from naming and branding agencies. The platform was built by trademark practitioners to do the heavy lifting, so that it's easy to use for everyone. From our results to our reporting, everything was designed with usability in mind.
Of course! As a client, you have access to an account manager during standard customer service hours. We also regularly offer training sessions for our clients.
You can batch-search 10 names at a time, which means you can clear 100 in 10 minutes. Did we mention you can search in multiple jurisdictions, too? Deep AI is great at multitasking.
Yes. In 195 jurisdictions, to be exact.

How we started

Our Founder's Story

Haloo's lightbulb moment: what if lawyers could conduct comprehensive trademark searches themselves?

Your shortcut for getting to a shortlist.

Conflict-proof your names with Haloo

Clear hundreds of names instantly

Only show what clients can own

Do it all in one place

Clear hundreds of names instantly

Only show what clients can own

Do it all in one place

Here's how Haloo will transform the way you work.

See more web sources than ever in one deep dive

Set your search once. Explore unlimited names.

The world's trademark data at your fingertips

Comb through your list with lawyer-quality results

Here's how Haloo will transform the way you work.

See more web sources than ever in one deep dive

Set your search once. Explore unlimited names.

The world's trademark data at your fingertips

Comb through your list with lawyer-quality results

Additional Features

Direct Lookup

AI-Powered Risk Rating

Effortless Reporting

Goods/Services Selection

Collaborative Workflow

Expert Guidance

Here's a preview of what we're working on.

Generative AI

Common Law Plus

Haloo Naming

Here's a preview of what we're working on.

Generative AI

Common Law Plus

Haloo Naming

We're unable to send through your request

Thanks for signing up!

FAQ

Our Founder's Story

Your shortcut for getting to a shortlist.

Conflict-proof your names with Haloo

Clear hundreds of names instantly

Only show what clients can own

Do it all in one place

Clear hundreds of names instantly

Only show what clients can own

Do it all in one place

Here's how Haloo will transform the way you work.

See more web sources than ever in one deep dive

Haloo’s Common Law features allow you to:

Set your search once. Explore unlimited names.

Efficient Workflow Tools

The world's trademark data at your fingertips

Haloo's Global Trademark Screening allows you to:

Comb through your list with lawyer-quality results

Haloo's Instant Comprehensive Search allows you to:

Here's how Haloo will transform the way you work.

See more web sources than ever in one deep dive

Haloo’s Common Law features allow you to:

Set your search once. Explore unlimited names.

Efficient Workflow Tools

The world's trademark data at your fingertips

Haloo's Global Trademark Screening allows you to:

Comb through your list with lawyer-quality results

Haloo's Instant Comprehensive Search allows you to:

Additional Features

Direct Lookup

AI-Powered Risk Rating

Effortless Reporting

Goods/Services Selection

Collaborative Workflow

Expert Guidance

Here's a preview of what we're working on.

Generative AI

Common Law Plus

Haloo Naming

Here's a preview of what we're working on.

Generative AI

Common Law Plus

Haloo Naming

We're unable to send through your request

We're unable to send through your request

Thanks for signing up!

Thanks for signing up!

FAQ

Is Haloo hard to use?

Do I need to be a trademark expert?

Can I talk to a human at Haloo if needed?

How many potential names can I search at a time?

Can I search for trademarks globally?

Our Founder's Story

Haloo's Instant Comprehensive Search allows you to: 

Haloo's Instant Comprehensive Search allows you to: 